I hope you are all having a great weekend. I managed to overlook all the black Friday sales since I shelled out all my money to Tommy's boys. A girl can never have enough boys right?
I have been testing the new mascaras of Burberry for a few weeks now. I have learned some time ago that mascaras has to be tested at least for a week before they start holding curl. In the beginning they don't work all that well on me. As they dry down a little, they start holding the curve better.
Burberry added two more mascaras to their line recently. They used to have the Effortless Mascara, which has a transparent modern tube. New ones, Curve Lash and Bold Lash Mascaras have metallic look on the tube, similar to the Burberry compacts. They are most probably the most chic mascara in terms of packaging I have tried. But yet again, we know that there is nothing like Burberry packaging.
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Burberry Mascaras, Effortless, Curve Lash and Bold Lash |
The applicators of the mascara are all straight. Effortless mascara has the brush with the densest hair. Curve Lash mascara has the smallest brush with twisting hairs. Bold Lash mascara brush has irregularly long hairs. I have experienced that the formula of the two newer mascaras, Curve Lash and Bold Lash are wetter and Effortless Mascara is drier. They didn't smudge on my lashes during the day, nor dried and fell down under my eyes. They are all comfortable to wear and not too hard to take off. I use Bioderma Micellar Water to remove my eye makeup and try not to use an oil based product. This is the reason why I don't use water resistant mascaras. Do you like them?
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Burberry mascara tips of Effortless, Curve Lash and Bold Lash Mascara |
Effortless Lash Mascara is offered in three colors, Midnight Black, Midnight Brown and Midnight Blonde. Curve Lash and Bold Lash are both offered in two shades, Chestnut Brown and Ebony. Chestnut Brown is a very deep brown, almost black as Ebony is a great for drama and definition. I sometimes find very black mascaras too much for the day time. Chestnut Brown offers a good trade-off between natural looking and dark.
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Swatch of Burberry Mascaras, Effortless, Curve Lash and Bold Lash |
I would like to show you the effects of all three mascaras on my lashes. I have thick and straight lash to start with. They are rather long but only a few mascara can hold the curl on my lashes. Mascara is something very personal. I have experienced that what works for another might not work for you since our lashes are so different in terms of thickness and straightness. Take it as a review of full and desperately straight lashes. Below I tried to curl them but they look like this even after lash curler.
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Lashes without mascara |
Burberry Effortless Mascara has a rather dry formula, which works to define the lashes in a natural way. Since it is not too wet, it works also from day one and I didn't have to wait or get rid off the access on the first week. That meant though the life of the mascara is a little shorter than mascaras with wet formula. Because of the drier formula, if I can curve my lashes before hand, the curve stays put. It is claimed that this particular mascara strengthens the lashes by marine plant glycogen in its formula. I haven't tried it over weeks time so I can't report on that. Since the hairs on the applicator are rather dense, after some product gets dried in between, I couldn't get the between the hairs of my rather thick lashes as much as I wanted. At this stage, it is better to wipe it clean.
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Lashes with Burberry Effortless Mascara in Midnight Brown |
Burberry Curve Lash Mascara has very tiny hairs on its brush and if you have very thick and full lashes, this may cause the to clump. I believe it performs better on thinner and shorter lashes, as also written at Burberry website. On me it prolonged my lashes but it clumped a bit since the product was disposed too much through the flat surface on the brush and in turn didn't give me the separation I needed. I have made similar experience with all metal brushes in the past too. I will edit this post after Curve Lash Mascara dries a bit more. I like using Curve Lash for my bottom lashes though, since they are shorter, I can get to the roots with this one much easier.
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Lashes with Burberry Curve Lash Mascara in Chessnut Brown |
Bold Lash Mascara is my favorite out of the three. It seperates my lashes, gives more volume and holds the curve. The distance between the hairs on the brush is perfect to go into the roots. Although the formula is dense, it doesn't get clumped. It holds the curve on a lucky day when I can induce some curve with lash curler. Yes I try hard but sometimes it just doesn't work. Can you relate?
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Lashes with Burberry Bold Lash Mascara |
Final thoughts: I find Effortless Mascara great for a casual day look and its drier formula is easy to control. Ladies with shorter and thinner lashes should benefit from Curve Lash Mascara's prolonging effect. Bold Lash Mascara gives a drama wishing heart all that it needs, separation, volume and curl at once. I found the new formulas of Burberry mascaras a little wetter but therefore they last longer once they are opened.
What is your favorite mascara at the moment?

The products in this post are provided free of charge for my consideration.
I am not paid for this review, all opinions are honest and my own.